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IMPACT, an Agency, a Freelancer, or Your Own Team: An Honest Comparison

Four ways to get this done: IMPACT, a marketing agency, a freelancer, or your own team. Cost, speed, what you own at the end, and who each is right for. Written the way we teach clients to write comparisons: honestly, including when we lose.

The Comparison

IMPACT

diagnostic first; we do the work with you and train your team to own it. Best when you want the capability to stay.

A Marketing Agency

they do the work for you and you rent the result. Best when you have no one internal and don’t plan to.

A Freelancer

one skill, one person, cheapest per hour. Best for a single defined project.

Your Own Team

highest control, slowest start. Best when you already have the people and just need a system.

Where We’re Not the Best Choice

If you want everything outsourced forever, an agency is cheaper than us. If you need one landing page, hire a freelancer. If distributors sit between you and your buyer, our system underperforms.

What You Own at the End

With us: the content, the site, the CRM, and a team that runs them. With an agency: a contract.

How This Page Connects

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